Tuesday, September 25, 2012

The Video Production Process

Video Production Explained


video production process
The creative process called the...
"Video Production Process"
Is the key to making a great video!
The production stages required to produce a video may vary a little...
Depending on the style and content of the video being made...
But... the production process generally works out to these three main phases...



Video Pre-Production...

video production process
This 1st step of the video production process is the...
  • Planning,
  • Research,
  • Problem-solving and
  • Organizational work
You do before the shooting starts.
This phase includes...
  • The video's concept (Treatment),
  • Script,
  • Storyboard,
  • Funding,
  • Budget,
  • Insurance,
  • Personnel,
  • Talent,
  • Clearances,
  • Production
  • Facilities, etc. ...
All that has to be planned for and brought together to produce the video.


Video Production...

video production process
The actual production of the material needed for the video.
It's at this stage of the process that you are producing the...
  • Graphics,
  • Photography,
  • Animation,
  • Music,
  • Sound effects,
  • Narration, and
  • Video footage etc....
Needed for the project.


Video Post-Production...

video production process
The 3rd stage of the production process is...
The organization and editing of the material into the actual video.
Post-production literally brings together all of the different elements created in the production phase.
This stage is the process of assembling the media assets you have produced to form the final film or video.


Why is this Process so Important for Me to Use?...

A lot of times...
Like at weddings, birthdays, anniversaries, or other special events...
You only get one chance to shoot the material or event!!
You should always try to control the factors in any video shoot to the point where you are able to shoot the material you want...
video production process
In the way you want it to look and sound...
  • Bad or no lighting,
  • Poor camera locations,
  • Bad camera angles,
  • Camera shake,
  • Excessive zooms,
  • Bad audio,
  • No b-roll footage shot, etc.
Can make it hard-to-impossible to later edit the material you shot into a meaningful and coherent story.
By putting in even a little bit of research, planning and organization before hand using the video production process ...
You will shoot better more usable material...
That will allow you to make a much better video.
Remember...
There is only so much that you can correct in the editing room if you shoot bad footage.


Quality Material is Needed...

Just think how hard it would be to tell those newlyweds that the video you shot of their wedding “didn’t turn out well”...
And that you can't make the video you promised them!!
video production process
It is important for a videographer to use the video production process...
Even if you're not making a "Hollywood" movie...!
  • Planning,
  • Preparation and
  • Execution...
Are needed to insure you shoot the best quality content or material for your video production on the very first try...
That way...
You will then have ALL of the material you need to produce a great video!!

Have Fun!!


For More Information on The Video Production Process see...

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